How do I review feedback with my team?

Welcome to Pilea

This guide shows you how to build a sustainable 15-minute weekly routine that actually sticks, how to time reviews so they impact your prioritization decisions, and how to get your whole team contributing customer insights without adding extra meetings or overwhelming anyone.

The short version

  • Schedule 15-minute reviews the morning of prioritization meetings
  • Start with Pilea's weekly summary, then ask specific follow-up questions
  • Have each team member bring one customer insight to planning meetings
  • Focus on patterns that might change priorities, skip one-off complaints
  • Why most feedback review routines fail after two weeks.

    You start with good intentions: "I'll check customer feedback every morning!" But then a sprint planning runs long, three fires need putting out, and suddenly it's been two weeks since you looked at Pilea. Sound familiar?

    The problem isn't discipline. It's that most people try to do too much, too often, with unclear goals.

    Schedule reviews before your prioritization meetings.

    Pick the morning of your sprint planning, roadmap review, or weekly prioritization meeting. Spend 15 minutes getting the latest customer context before you make decisions about what to build next.

    Pilea automatically sends weekly summaries, but reviewing beforehand lets you ask follow-up questions and bring specific insights to the conversation. You'll show up knowing what customers actually talked about this week, not guessing.

    Use the weekly summary as your starting point.

    The weekly summary shows you what themes emerged and what customers mentioned most. Use it to spot patterns you haven't noticed and identify what questions to dig deeper on.

    Maybe you see "mobile performance" mentioned frequently—ask Pilea: "What specific mobile issues are customers reporting?" Or you notice more pricing questions—explore: "What are customers saying about our current pricing?"

    The summary points you toward the conversations worth having.

    Get your team involved.

    Try this: ask each team member to find one customer insight and bring it to your next prioritization meeting. Give them 5 minutes to explore Pilea and find something relevant to their work.

    "Support team: what's the most common customer confusion this week?""Design: are users mentioning any usability issues?""Engineering: what technical problems are customers actually experiencing?"

    This way everyone shows up informed, and prioritization becomes about customer reality, not just internal opinions.

    Making reviews feel productive, not overwhelming.

    The review is working when your team can answer: "What are customers actually asking for?" during planning discussions.

    It's not working if you feel guilty about all the feedback you haven't fully analyzed. You're not trying to be exhaustive—you're making sure customer voice is part of decision-making.

    What to look for vs. what to ignore.

    Focus on:

    • Patterns that might change your priorities
    • Problems mentioned by multiple customers
    • Themes that challenge your current assumptions

    Skip:

    • One-off complaints without broader patterns
    • Issues you already know about and are addressing
    • Feature requests from customers outside your target

    Your goal is informed prioritization, not comprehensive analysis.

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