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Meet Pilea – your new customer researcher.

  • Writer: Simon Oliver Ommundsen
    Simon Oliver Ommundsen
  • Feb 24
  • 2 min read
Illustration of Pilea and example prompts.

When we launched Pilea, our goal was to help product teams turn insights into action. But as we spoke to more teams, we saw a bigger problem—most teams don’t just struggle with collecting feedback, they struggle with using it effectively.


That’s why we’re building Pilea to be more than just a feedback tool.


Pilea is your new customer researcher who listens to customers, answers your biggest questions, and helps your team validate ideas with confidence.


Three screenshots of the Pilea app

Aways Know What Customers Are Saying

As a product team you need a steady flow of customer insights, not just one-off reports. Pilea continuously collects and organizes feedback from support tickets, surveys, and research sessions. Instead of spending hours digging through notes, your team gets clear, structured insights in real time.


Pilea helps you:


  • Automatically track customer feedback and surface recurring themes

  • Summarize key insights and deliver them where your team works

  • Keep customer needs visible so decisions are based on evidence, not assumptions


With Pilea, no feedback goes unnoticed, and your team always knows what matters most.


Get Answers, Not Just Data

Most research tools focus on collecting data. Pilea goes further by helping you understand it. Instead of leaving you with a pile of notes to sift through, Pilea analyzes feedback, finds patterns, and suggests what to do next.


You can ask Pilea directly:


  • What are the biggest frustrations customers have mentioned this month?

  • How do users feel about our onboarding experience?

  • Are there common feature requests we should prioritize?


Validate Ideas Before You Build

Making the wrong product decisions is costly. Pilea helps teams test assumptions early, so they don’t waste time building the wrong things.


With Pilea, you can:


  • Launch quick surveys to validate ideas before committing resources

  • Identify knowledge gaps and get recommendations for additional research


Instead of debating what to do next, your team can move forward with certainty, backed by real customer insights.


A Smarter Way to Work

Pilea doesn’t just organize feedback—it makes customer research effortless. By continuously collecting insights, answering key questions, and guiding the next steps, Pilea saves teams over 40 hours of manual work every month.


Instead of struggling with scattered feedback, unstructured research, and unclear priorities, your team can focus on what really matters—building the right things for the right people.


Start for free today and see how Pilea can change the way you work.

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